Using social media platforms like Facebook, Twitter and Instagram can help you engage with Affiliate Rewards customers, as well as increase awareness about the program and your dealership. It might even lead to sales! Why? Because social media helps your followers get to know you better, so they grow to trust your expertise and become a fan of what you have to offer.
The resources on this page will help you make the most of social media to Power Up Sales with Affiliate Rewards. Take advantage of everything here, and be sure to include #AffiliateRewards on all your posts!
Use these ideas to generate content your followers will want to interact with and pass along to friends and colleagues.
After you complete an Affiliate Rewards sale, snap a photo of the customer with their new vehicle and share it on social media with their permission.
Visuals will give your posts a boost, especially on Facebook and Instagram. On Twitter, try using some emojis, too!
You don’t have to like or respond to every comment on your posts, but doing so once in a while helps you build relationships with followers.
Tag all your posts with #AffiliateRewards so they’re easy for eligible customers to find.
Increase the chance of your posts being seen by an eligible customer’s colleagues by tagging their name and company (make sure you have their permission). You can also ask people to tag others in your posts.
Encourage people to respond to your posts by asking a question, such as, “What’s your dream Stellantis vehicle?” or “If we raided your trunk, what would we find?”
These 12 social media graphics are formatted for Facebook, Twitter and Instagram. Post one on each channel per month—you can use any of them, any time of year. Copy and paste the posts to go along with the images, or put your own spin on them so they fit your dealership’s personality.